Different Ways Online Casinos are Affecting Land-based Casinos
Yuriy SheremetBoth land-based and online casinos have powerful and unique features that weigh in their respective favors. However, the winds of change are sweeping through the gambling industry, where online gambling is fast growing due to technological advancements. If you do not want to walk to a casino establishment to physically place your bet, online casino offers the best alternative. The highlight feature of such web-based casinos is that you stand equal chances of landing huge winnings, jackpots, and even getting better bonuses. Some of the record-breaking online casino wins in history have been recorded in the past decade. It isn’t a wonder that many states have decided to approve internet gaming as an additional revenue source. So, how exactly have online casinos impacted brick-and-mortar casinos? Continue reading to learn why more online casinos are popping up and how this trend is shaping the modern gambling landscape.
Smart Device Applications have led to Less Foot Traffic in Land-based Casinos
The convenience of accessing the internet is paramount to users as it lets them play their favorite online casino games whenever they want. In our current day and age, it is possible to make a career from online gambling. The introduction of smart devices has taken the gambling market by storm. With many online casinos confirming that the online gambling market is a profitable investment, even the freshest sites are starting to incorporate new ways to draw new crowds – A task that has proven difficult for some land-based casinos, especially with the prevailing crisis. Most states in America were restricted from participating in gambling activities outside the casino until the 2018 Supreme Court ruling. These restrictions had turned land-based casinos into monopolies. However, the Supreme Court’s ruling broke barriers against online gambling in most states but only in sports betting. Today, despite the profound effects of Covid-19 on the gambling industry, online casinos offer endless options for players seeking fun and steady income in the comfort of their homes. All you need is a smartphone and a strong internet connection, and you can even play live dealer casino games like poker and blackjack! Players can easily access and choose from various online games, some of which cannot be found in a land-based casino. In other words, smartphones have turned online betting into a marketable commodity due to increased accessibility.
Falling Revenues
The only advantage brick and mortar casinos have over online casinos is the social aspect when playing games such as Baccarat, Roulette, and Blackjack. Interestingly, these games are a primary source for casino revenue. Unfortunately, this privilege has been canceled by the current Coronavirus pandemic, which has banned almost all forms of socialization. Statistics indicate that more than half of the adult population across the world own a smart device. A considerable proportion of this figure gambles online because they are assured of accessing any game and a hassle-free transaction by just a click of a button. As a result, there has been a growing presence for online gambling during Covid-19. This trend has led to a decline in demand for reopened brick and mortar casinos as people choose to stay sheltered. Casino games such as Baccarat, Roulette, Poker, Blackjack, etc. are available in HD from your smartphone, laptop, or computer. What’s more, playing at an online casino makes it easy to control your budget since players are advised to bet within certain limits. Conversely, it is harder to restrict yourself or sustain a gambling habit in land-based casinos. The 24-hour online support service and diverse e-payment methods in online betting platforms are also pivotal to the growing industry.
Increased Competition
In the past, land-based casinos only competed amongst themselves. However, the rise of online casinos has turned the tide. While land-based casinos still possess their charm, online casinos seem to be the most appealing alternative for many gamblers. The launch of online casinos has attracted a broader customer base that was initially unattainable by brick and mortar casinos. To counter this challenge, land-based casinos have created online versions of their casinos to boost incomes in both worlds. As they look for creative ways to make their customers happy, their primary focus is implementing appropriate marketing strategies that will appeal to more customers.
As we can see around us, land-based casinos are still alive and kicking. The fact that they are here, amid the current crisis, means some players prefer physical casinos to online casinos. What remains to be seen is how gaming in virtual and physical establishments will shape the industry’s future. Will online casinos be more dominant than physical casinos? Only time will tell. Online casinos have significantly affected land-based casinos. Apart from increasing competition, online casinos now take a large chunk of gambling revenue. The only way out for land-based casinos is to develop effective ways to appeal to the modern gambler.
Yuriy Sheremet – Expert in mobile gaming and esports among shooters and MOBA games.
At EGamersWorld, Yuriy, as in 2020 when he joined the portal, works with content, albeit with adjustments to his area of responsibility.