Three factors that make outright betting attractive to sports bettors

If you browse online sports betting sites all over the world, you'll find a special section called Long Term Betting or Outright Betting and you'll notice that there's a lot of action going on in this sector.

In fact, more and more sports betting sites these days, including those offering online betting in the UK, are investing in building a good and attractive long-term betting category in order to satisfy the growing demand for such bets.

It is estimated that the percentage of long-term bets in the total sports bets placed globally will reach record levels in the coming years, basically because outright bets are becoming increasingly popular among punters lately. Before we go into detail about why it's becoming so popular, however, let's take a look at what outright betting is exactly.

Outright bets: making long-term predictions

Outright betting traditionally involves pre-match wagers on which club will win a football match, say, or which team will win a cricket match, or for any other sport for that matter. The bulk of betting was on individual and independent matches and was predominantly short-term orientated, focused on a future event.

With the growth of sports betting and the advent of the Internet, which favoured the development of online bookmakers such as allbets.tv, new betting markets emerged and more not-so-popular betting markets took centre stage. One of these markets was outright betting, or simply betting on the outcome of an entire league, competition, tournament or any other healthy event.

Who will win the EPL, who will win the Australian Open, who will be the NBA champion, who will be the ICC Cricket World Cup champion? Outright bets are, in fact, long-term predictions of the outcome of important and complete events.

Three factors driving the popularity of outright bets

There are three main reasons why outright bets are so popular on sportsbetting.tv and in other segments. We'll mention them in detail so that the player can better understand the factors that have led so many users to place outright bets.

The odds are significantly higher

The odds offered for outright markets are much higher than the odds for pre-match betting or even live betting. This is because, on the one hand, bookmakers want to attract more bets for events other than the upcoming ones and guarantee the money deposited in the accounts for longer periods, and on the other hand, the odds feed relies mostly on not-so-up-to-date data and the initial lines don't always reflect the actual odds of the events.

For punters, higher odds mean higher potential payouts and more profit. So what's most attractive about these bets is that punters can find value in betting more often and thus take advantage of opportunities to make bigger profits.

Plenty of time to research and analyse

With outright bets, punters make long-term predictions and, by definition, the long term leaves a lot more time for research and analysis. There's no impulse or last-minute online betting on an event.

There isn't even time pressure, which can often confuse punters and push them into making the wrong decision. Outright bets allow punters to think carefully about a bet, consider all the factors and parameters and eventually make an informed decision (as much as possible, of course).

You may well ask yourself now: how can a long-term bet be informed when nothing has been put into action yet? Well, that's the risk of outright bets, and it's offset by the higher odds!

Less emotional involvement

Outright bets have become very popular, which is why we've brought them into this comprehensive betting guide, also because there's less emotional involvement on the part of punters, who are actually called upon to apply their predictive and betting skills more than they do in short-term bets.

When placing an outright bet, punters rely more on an objective perspective or view of the probability of winning and less on their intuition or emotions. As they have plenty of time to do research and analyse the different parameters, they have time to process the information and be more rational in their choices.

This means that they will be able to demonstrate their betting skills and abilities in a more elegant and in-depth way and will have the satisfaction of seeing just how good they can be!