Sports esports operator DreamHack Sports Games has entered into a three-year partnership agreement with Elkjøp Nordic AS. As a result of the deal, the brands Elgiganten SE and Elgiganten DK will become official partners of esuerliga and eAllsvenskan.
Terms of the deal were not disclosed.
DreamHack Sports Games announced its long-term agreement with the Swedish Professional Football League (SEF) to manage eAllsvenskan last month. The company also entered into several partnership agreements for the eSuperliga last year, including HyperX.