Spanish esports organization Vodafone Giants has announced a partnership with Nestlé's Nesquik beverage brand.
As a result of this agreement, the Nesquik logo will appear on Vodafone Giants jerseys and will also receive posting on the organization's social media.
According to the press release, the agreement will also allow both entities to collaborate on a range of activations. This includes creating new content, providing "experiences" and creating gifts. The exact details regarding the reproduction of the Vodafone Giants content and the "experience" have yet to be revealed.
Nesquik joins brands like Red Bull, Chupa Chups and Nike, which are also partners with the esports organization. Moreover, the brand becomes the third sponsor of Vodafone Giants, owned by Nestle. Recall that during 2021, the organization collaborated with MAGGI FUSIAN and KitKat.