Samsung Electronics America will become the Official Solid State Drive (SSD) Partner for all teams running under the CLG tag, an esports organization owned by Madison Square Garden.
In addition to this mutually beneficial partnership, Samsung will become a major partner in the CLG Amateur Tournament Initiative, now called the Samsung Open Tournament Series. The series will feature amateur esports tournaments streamed on CLG Twitch and will kick off with the League of Legends Open on April 24. Fans will be able to vote on future events to be played in the series.
Finally, Samsung will provide its SSDs for use at the CLG Productivity Center.
CLG is one of several eSports organizations that have stepped up their activities in the amateur/mainstream eSports space. These programs provide new products around which brands can engage in esports, and allow organizations to position themselves in the wider gaming community, rather than just presenting the game at a professional level.