Racing esports organization Veloce has announced a partnership with blockchain and NFT company Animoca Brands.
As part of the agreement, Animoca Brands invested in the organization ahead of the IPO using its proprietary REVV token. The amount invested in Veloce has not been disclosed.
According to the press release, the partnership is expected to cover all of Veloce's esports operations. This includes his teams, channels and racing leagues such as Squadsprint. In addition, the deal will extend to a subsidiary of Veloce Racing, which currently participates in the Extreme E series.
Note that Animoca Brands uses gamification, blockchain and artificial intelligence to develop and publish its portfolio of products such as tokens and games. The firm's partners include companies such as Formula 1, Formula E and Moto GP. However, the exact details of Animoca Brands' involvement with Veloce esports and racing companies have not been disclosed.