Riot Games has announced several broadcast partnerships for the competitive season at VALORANT. From now on, Riot collaborates with Freaks 4U Gaming & SPORTFIVE in Europe, CIS and Turkey.
German production company Freaks 4U Gaming has teamed up with Riot to host and broadcast the 2021 VALORANT competitive season in Europe, the CIS and Turkey. The partnership between Freaks 4U Gaming and Riot builds on League of Legends' existing collaboration in the German-speaking market.
In addition to broadcasting matches, Freaks 4U Gaming will also localize broadcasts in German and French.
Entertainment Agency SPORTFIVE complements this partnership as a comprehensive marketing partner for the Challengers, Challenger Finals and Last Chance Qualifiers of the VALORANT Champions Tour in the aforementioned regions.
Riot Games also announced an agreement with ProGaming Italia to promote VALORANT in Italy, which includes exclusive rights to broadcast in Italian for all international tournaments. Note that the broadcasts in Italy will cover all three levels of the VALORANT Champions Tour.
ProGaming Italia has also entered into a strategic partnership with Freaks 4U Gaming. Both companies will develop a new platform for Italian players and fans, due to launch in March.